The checks
These five checks decide whether AI assistants can read and quote you. The free checker runs them along with technical SEO, content and security, and the full audit goes further. Each check has its own page: the question it answers, what a failure looks like, and how much work the fix really is.
Blocking GPTBot keeps you out of training, not out of ChatGPT search. Which robots.txt lines actually decide whether an assistant can cite you.
Whether schema.org markup tells an assistant what the company actually sells, or leaves it guessing from prose.
Whether any page states a real question and answers it in the next sentence, instead of burying the answer three scrolls down.
Whether the site tells AI crawlers what it is and which pages matter. Free to publish, unconfirmed as a standard.
Meta description, H1, and whether someone who has never heard the brand name has anywhere to land.
They are ordered deliberately. The first two decide whether an assistant can read and identify you at all; the next two decide whether it has anything quotable to work with; the last one is the plain SEO floor that everything else stands on. Failing check 01 makes the other four irrelevant — which is why it is first.
A directory of 25 AI crawler user-agents: what each one does, and whether it follows robots.txt.
A five-minute manual test you can run before, or instead of, the full audit.
A glossary of the acronyms — who coined each one and when — plus which half of the price premium is a rename.
The category explainer: where the two disciplines overlap, where they diverge, and the most expensive way to confuse one for the other.
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